Confidence-inspiring Showit Website Templates

Rediscover the freedom you started your business for with DIY-friendly, strategic Showit website templates.

Designed by someone who quietly stepped away from hustle culture and found a more sustainable way to grow (and is dedicated to helping you do the same).

Hey, I’m Rachel (She/Her)

My brand story isn’t an overnight success or “six-figure months within weeks of launching” story, and I don’t pretend it is.

Let’s be honest—we’re all just figuring this out as we go, right? The truth is, this business was nothing but a happy accident born from corporate frustration and too many Sunday night crying sessions.

I’m guessing what brought you here is exactly what led me to create Wild Kind: the search for something that offered both meaning AND freedom. Not the Pinterest version with linen outfits and sunset cocktails (though, yes, that too).

The real freedom:

The “grocery shopping at 2pm on a Tuesday when the store is empty” freedom.

The “taking a mental health day without crafting an Oscar-worthy sick voice” freedom.

The “building a business that fits around your actual human life” freedom.

Full disclosure: I still get the Sunday scaries and I still cry a lot (hi, I’m a pisces), but the difference is that these days when I spiral about the future, at least I’m doing it on my terms without having to explain myself to anyone.

And that Tuesday afternoon grocery shopping freedom I mentioned? It didn’t happen overnight, and it certainly didn’t happen because I followed someone’s “foolproof 5-step system”. It happened because I built something that actually worked for me instead of trying to fit myself into someone else’s definition of success.

Your version might look completely different
—and that’s kind of the whole point.

For the “I had another brilliant idea at 3am” entrepreneurs.

Whether you’re an ambitious entrepreneur with ideas that don’t play by the “traditional” template rules, an overthinker who’s rewritten your about page 27 times this month, or someone who’s spent more time and money on abandoned website projects than you care to admit—I get it.

As a fellow small business owner who built this business between ADHD hyperfocus sessions and “where was I going with this thought again?” moments, I know what it’s like trying to build a business as a neurodivergent, introvert, industry newbie, or simply an overly ambitious individual—because damn, this thing is hard no matter who you are.

My templates won’t single-handedly change your life (if anyone promises that, run), but they will help you finally cross “launch website” off your 3-page to-do list. And honestly? That might just be the tipping point in your own journey to freedom.

So, what makes me qualified to help you?

I could tell you about how I studied Interior Design (where I learned that what you leave out matters as much as what you put in, whether it’s your living room or your homepage).

Or how at 21, I became the youngest Company Trainer at my workplace (where I discovered that what people really need isn’t a manual—it’s someone who replies “I’ve got you” when they send a screenshot with fifteen question marks).

I could name-drop the bestselling authors whose books I’ve helped bring into the world, or the brands you’d recognize that I’ve built digital homes for.

But the truth is that I don’t have any fancy qualifications framed on my wall. What I do have is six years and hundreds of websites worth of learning what actually works—and more importantly, what doesn’t.

My real credentialS? The growing collection of “I love my website” messages from people who finally got the support they deserved.

(Hover to pause & read)

These messages confirm what I already know: that your business deserves more than a template that leaves you stranded with a “good luck!” email from someone who vanishes into thin air the moment your payment clears.
And YOU deserve the freedom you started this whole entrepreneurial journey for in the first place.

Maybe you don’t have traditional qualifications either—turns out that doesn’t need to hold either of us back.

Reviews

“Rachel’s attention to detail and expansive knowledge on everything required to create a brand and a website is truly impressive.

She has also helped me to see my full potential and really believe in the success of my business. Throughout the entire process I’ve been absolutely sure that Rachel is the passionate expert in her field that I’ve been searching for.”

— Jenny, Self-Love Coach

“I just had the most successful launch I’ve ever had, and it was largely thanks to all the work and support Rachel gave throughout.

Not only is she fantastic at branding and website design—always going above and beyond—but because of her I’ve totally fallen in love with my work and business again, she really is that good at what she does. I truly cannot recommend her enough.”

— Persia, Author & Speaker

“From the beautiful, thoughtful design to the incredible support Rachel provides, the entire experience exceeded my expectations.

I now understand why Rachel’s brand is called Wild Kind—she is WILDLY KIND, and her support throughout the process was incredible. I’m so grateful for her guidance, which made creating my dream website so much easier. If you’re considering it, don’t hesitate—you won’t regret it!”

— Emily, Mindset Coach

Looking for more info about me?

The behind-the-scenes version of who I am and what I’m about

I’m an introverted homebody at heart, and the best part of running my business from home is spending every day with my dog, Bobo. And in true high-achiever-eldest-daughter style, naturally I made him his own website because apparently running one business wasn't enough of a project for me. (What can I say? His photos are cuter than mine.)

Offline, my idea of freedom looks different depending on which day you catch me. Some days you’ll find me pottering in my greenhouse, reading a book in the sunshine, and mentally designing that cabin in the woods I know you’re also secretly dreaming about. The one with the perfect reading nook and the little wood stove? Yeah, that one.

Other days, you can catch me planning my next getaway, dreaming of digital nomad life, sipping a spicy margarita on a beach somewhere hot and hunting for that hidden lunch spot only the locals know about. There’s really no in between or knowing what I’ll feel like on any given day—and that ability to go with the flow is exactly what freedom means to me.

If you really want to get to know me, just check out my TikTok reposts. I’ve genuinely considered replacing this entire about page with just a link to my saves because nothing says “this is who I am as a person” quite like my carefully curated feed of unlikely animal friendships, adhd memes, and feel-good content that restores your faith in humanity.

Here’s what matters most in my little corner of the internet.

If you’re quietly saying “same” to yourself, I think you’ll fit right in.

01.

Authenticity

Trying to look flawless online is exhausting, and honestly, it’s not what makes people connect with you. I’m all about helping showcase the real you—because clients who connect with your genuine, authentic self stick around much longer than those drawn to a carefully crafted version you think you “should” be.

02.

Diversity

This is a judgement-free zone where everyone gets to feel at home—no matter your ability, body size, gender identity, neurotype, race, sexual orientation, and more. At Wild Kind, we embrace diversity in all its forms, and I love supporting people who are out there making their own corners of the internet more inclusive too.

03.

Empowerment

I know everyone talks about being the main character, but honestly, I like to see myself more as the main character’s trusty sidekick. You know, the one who reminds you what you’re capable of and makes sure you have everything you need to confidently take center stage? That’s exactly what I’m here for.

04.

Excellence

There’s perfectionism (the paralyzing kind), and then there’s excellence (the kind that actually serves). I’m not-so-secretly obsessed with the details nobody consciously notices but everyone feels—those subtle touches that guide your visitors exactly where they need to go without overwhelming their already-full brains.

05.

Freedom

Between client calls and content creation, you’re probably wondering where the freedom you started your business for actually went. Your business was supposed to give you MORE life, not be the reason you’re still working at 9pm on a Tuesday. I’m here to help you create the freedom to do business (and life) on your terms.

06.

Growth

Growth isn’t just about your revenue goals—it’s who you become on the journey. You’ve already outgrown so many versions of yourself, and the most exciting ones haven’t even introduced themselves yet. I build websites that grow with you, leaving room for the ideas that are quietly forming in the back of your mind as we speak.

07.

Support

When I say unlimited support, I actually mean it. Your “is this shade of green too green?” questions aren’t an annoyance—they’re literally why I’m here. While most template shops treat support as an afterthought, I’ve built my entire business around being the Showit support system you didn’t know you needed.

08.

Trustworthiness

Doing business online basically means trusting someone you’ve never met with your business dreams. That’s why everything here is exactly what it claims to be—no surprise fees or “wait, that wasn’t included?” moments. Just honest business from someone who remembers what it felt like to be on your side of the buy button.

01.

Authenticity

Trying to look flawless online is exhausting, and honestly, it’s not what makes people connect with you. I’m all about helping showcase the real you—because clients who connect with your genuine, authentic self stick around much longer than those drawn to a carefully crafted version you think you “should” be.

02.

Diversity

This is a judgement-free zone where everyone gets to feel at home—no matter your ability, body size, gender identity, neurotype, race, sexual orientation, and more. At Wild Kind, we embrace diversity in all its forms, and I love supporting people who are out there making their own corners of the internet more inclusive too.

03.

Empowerment

I know everyone talks about being the main character, but honestly, I like to see myself more as the main character’s trusty sidekick. You know, the one who reminds you what you’re capable of and makes sure you have everything you need to confidently take center stage? That’s exactly what I’m here for.

04.

Excellence

There’s perfectionism (the paralyzing kind), and then there’s excellence (the kind that actually serves). I’m not-so-secretly obsessed with the details nobody consciously notices but everyone feels—those subtle touches that guide your visitors exactly where they need to go without overwhelming their already-full brains.

05.

Freedom

Between client calls and content creation, you’re probably wondering where the freedom you started your business for actually went. Your business was supposed to give you MORE life, not be the reason you’re still working at 9pm on a Tuesday. I’m here to help you create the freedom to do business (and life) on your terms.

06.

Growth

Growth isn’t just about your revenue goals—it’s who you become on the journey. You’ve already outgrown so many versions of yourself, and the most exciting ones haven’t even introduced themselves yet. I build websites that grow with you, leaving room for the ideas that are quietly forming in the back of your mind as we speak.

07.

Support

When I say unlimited support, I actually mean it. Your “is this shade of green too green?” questions aren’t an annoyance—they’re literally why I’m here. While most template shops treat support as an afterthought, I’ve built my entire business around being the Showit support system you didn’t know you needed.

08.

Trustworthiness

Doing business online basically means trusting someone you’ve never met with your business dreams. That’s why everything here is exactly what it claims to be—no surprise fees or “wait, that wasn’t included?” moments. Just honest business from someone who remembers what it felt like to be on your side of the buy button.

While I’ve kind of been picturing us chatting at the kitchen table over drinks (mine’s a spicy marg),
I know that’s not why you’re here.

I’d hazard a guess that we’re not the only website template shop you have open right now…

You’re searching for the website template that’s going to make a real difference in your business without you having to sacrifice your savings or sanity, and you’re wondering which one is going to offer you stunning design, proven strategy, and a streamlined set up.

Would it be too cliché to say “you’re in the right place”?

Okay—yes it would. So I’ll say this instead:

Wild Kind templates are your rock solid business foundation that impresses, nurtures, and guides clients to investing in you. Our templates free you from tech headaches that steal your evenings, make potential clients trust you before they’ve even met you, and remind you that yes, you absolutely do belong here doing exactly this.

Paired with unlimited, judgement-free 1:1 support from someone who genuinely cares about your success, Wild Kind templates mean ticking off your 3-page to-do list & (finally) getting the tough stuff done.

Oh and one final thing—I can’t let you leave without telling you this:

Just because you choose to DIY, doesn’t mean your business is any less valid or that you’re doing it wrong.

Templates aren’t something you settle for instead of custom design, and they shouldn’t mean sacrificing quality or support. We’ve had customers who’ve invested thousands in custom design only to choose one of our templates because the freedom and support we give you was more valuable to them.

Creating your own website can be genuinely empowering when you have the right tools and someone to answer your “does this even make sense?” emails. That’s why I created these templates, paired with unlimited support to make sure you never feel stuck. And not just template support, but help from someone who understands what it’s like to question your entire career path while your coffee goes cold for the third time.

Because “good enough” has never been your style.

You’ve worked too hard to let “okay” define the way you show up online. You want a website that actually feels like you—one that you can confidently share anywhere without immediately launching into disclaimers about how it’s still a work in progress.

With Wild Kind templates, you can skip the overwhelm and start building a site that finally matches the intentionality you put into everything else in your business.